The ALEX AND ANI Affinity program builds relationships with world-class companies, creates co-branded exclusive pieces for consumers, and encourages innovative partnerships. It honors a legacy of American tradition and culture with influential licensed partners, in alignment with our positive brand mission, across a broad array of institutions - from Major League Baseball and the United States Olympic Committee to the five military branches. Affinity recognizes the power of the spirit and the importance of community. Shop Affinity to participate in our global message of positive energy as we join forces with like- minded organizations.